application-funnel

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Application/qualification funnel for high-ticket offers ($2,000+). Filters leads through an application before booking a sales call. Best for coaching, consulting, agencies, and premium programs.

ominou5 By ominou5 schedule Updated 2/25/2026

name: application-funnel description: > Application/qualification funnel for high-ticket offers ($2,000+). Filters leads through an application before booking a sales call. Best for coaching, consulting, agencies, and premium programs.

Application Funnel

Qualify leads before getting on the phone. Only talk to people who are a good fit.

Flow

Traffic → Landing Page → Application Form → Calendar Booking → Confirmation
Page Purpose
Landing Page Sell the transformation, not the product
Application Form Qualify leads by budget, timeline, commitment
Calendar Booking Qualified applicants book a call
Confirmation Set expectations for the call

Application Form Questions (Recommended)

Qualifying Questions

  1. What's your current [revenue / situation / level]?
  2. What's your #1 goal for the next 90 days?
  3. What have you tried so far? What happened?
  4. On a scale of 1–10, how committed are you to solving this?
  5. If we can help you achieve [result], are you in a position to invest in yourself?

Logistics

  1. What's your budget range? (Multiple choice: $1K–$3K / $3K–$5K / $5K–$10K / $10K+)
  2. When do you want to get started? (This week / This month / Just exploring)
  3. What's the best phone number to reach you?

Disqualification Triggers

  • Budget below minimum threshold
  • "Just exploring" with no urgency
  • Commitment score below 7

Landing Page Structure

  1. Bold outcome headline — focus on the result, not the method
  2. "This is for you if…" qualifier bullets
  3. "This is NOT for you if…" disqualifier bullets
  4. Client results — case studies with specific numbers
  5. The process — 3-step overview of what working together looks like
  6. About section — short credibility-focused bio
  7. CTA — "Apply Now" (not "Buy Now" — it's exclusive)
  8. FAQ — addressing process, time commitment, qualifications

Conversion Benchmarks

Metric Target
Landing page → start application > 15%
Start application → complete > 60%
Complete → book call > 40%
Show rate (booked → attended) > 70%
Call → close > 20%
Overall visitor → client > 1%

Email Sequence (Post-Application)

Email Timing Purpose
App Received Immediately Confirm receipt, set expectations
Social Proof +24 hours Case study / testimonial
Call Prep Day before call What to expect, what to prepare
Reminder 1 hour before Calendar link + phone number
No-Show Follow-up If missed Reschedule link, one more chance
Install via CLI
npx skills add https://github.com/ominou5/funnel-architect-plugin --skill application-funnel
Repository Details
star Stars 60
call_split Forks 15
navigation Branch main
article Path SKILL.md
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