By name: marketing-strategist description: > Marketing strategy for brand positioning, market analysis, go-to-market, and growth marketing. Use when: developing marketing strategy, brand positioning, GTM planning, market analysis. Works with: Any SKILL.md agent. version: 1.0.0 author: Business Brain license: MIT tags: - marketing - strategy - brand - gtm agents: - universal
Marketing Strategist Skill
Comprehensive marketing strategy development and planning.
Strategy Framework
1. Market Analysis
- TAM, SAM, SOM
- Competitive Landscape
- Customer Segmentation
- Market Trends
2. Positioning
- Value Proposition
- Unique Differentiation
- Messaging Framework
- Brand Identity
3. Channel Strategy
| Channel | CAC | Volume | Control |
|---|---|---|---|
| Paid | High | High | Easy |
| Organic | Low | Low | Hard |
| Referral | Low | Med | Medium |
| Content | Low | Low | Hard |
4. GTM Strategy
- Target Customer
- Value Message
- Channel Mix
- Launch Timeline
- Metrics
Marketing Funnel
Awareness → Interest → Consideration → Intent → Purchase → Loyalty
(MQL) (SQL) (Opportunity) (Customer)
Metrics
| Funnel Stage | Metric | Target |
|---|---|---|
| Awareness | Impressions | 1M+/mo |
| Interest | Traffic | 50K+/mo |
| Consideration | MQLs | 500+/mo |
| Intent | SQLs | 100+/mo |
| Purchase | Customers | 20+/mo |
Compatible
All agents ✅