sentiment-analysis

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Use to interpret qualitative feedback, trends, and risks across community channels.

gtmagents By gtmagents schedule Updated 11/19/2025

name: sentiment-analysis description: Use to interpret qualitative feedback, trends, and risks across community channels.

Community Sentiment Analysis Skill

When to Use

  • Monitoring community tone during launches, incidents, or roadmap changes.
  • Preparing executive updates that require member sentiment context.
  • Prioritizing response or enablement efforts based on emerging themes.

Framework

  1. Signal Sources – forums, chat transcripts, surveys, social listening, support tickets.
  2. Tagging Schema – categorize by emotion, topic, product area, persona, and severity.
  3. Trend Analysis – track frequency over time, correlate with launches or incidents.
  4. Risk Scoring – define thresholds for escalation (negative volume, influencer involvement, compliance).
  5. Action Loop – translate findings into comms responses, content updates, or product feedback tasks.

Templates

  • Sentiment tagging sheet (message → tags → severity → owner).
  • Trend report layout with charts + narrative.
  • Escalation matrix referencing response SLAs.

Tips

  • Combine manual review with NLP dashboards to balance accuracy + scale.
  • Capture representative quotes for exec storytelling.
  • Pair with measure-engagement command to provide recommendations alongside metrics.

Install via CLI
npx skills add https://github.com/gtmagents/gtm-agents --skill sentiment-analysis
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