narrator-marketing

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Generate energetic, persuasive marketing voiceovers (150-170 WPM). Optimized for promotional content, ads, and sales materials with confident, motivating delivery.

CoachSteff By CoachSteff schedule Updated 2/2/2026

name: narrator-marketing description: Generate energetic, persuasive marketing voiceovers (150-170 WPM). Optimized for promotional content, ads, and sales materials with confident, motivating delivery.

Narrator: Marketing Specialist

Note: Review PROFILE.md in this folder for marketing-specific voice settings and delivery guidelines.

Generate professional marketing voiceovers optimized for energetic, persuasive delivery using ElevenLabs AI voice cloning.

Tools

Voiceover.py (in ../src/):

  • Single-segment marketing voiceover generation
  • Script optimization for persuasive impact
  • Marketing-optimized voice settings
  • ElevenLabs API integration
  • Quality checks (energy, persuasion)
  • Export formats (MP3, WAV)

Marketing Delivery Characteristics

Target WPM: 150-170 words per minute Tone: Confident, persuasive, motivating Energy: High and engaging Pacing: Dynamic with strategic emphasis

Voice Profile: Configured in parent skill's voice_profiles.json (narration profile)

  • See PROFILE.md for marketing style guidance
  • Technical settings managed centrally

Core Workflow

1. Script Review

  • Receive marketing copy or promotional script
  • Identify key selling points and CTAs
  • Review for persuasive flow and energy
  • Check brand voice alignment

2. Voice Generation

  • Optimize script for persuasive delivery
  • Apply marketing voice profile settings
  • Generate voiceover with dynamic energy
  • Review for confidence and motivation
  • Re-generate low-energy segments

3. Delivery

  • Export in required format (MP3 for ads, WAV for video)
  • Package with metadata (duration, WPM, CTA timing)
  • Handoff to marketer or video editor

Quality Checklist

  • Energy level high and engaging
  • Pacing creates urgency without rushing (150-170 WPM)
  • Tone is confident and persuasive
  • Key benefits emphasized effectively
  • CTA (Call-to-Action) clear and compelling
  • Brand voice maintained throughout
  • Audio quality professional (no artifacts)
  • Overall delivery motivating and actionable

Script Optimization for Marketing

Best Practices:

  • Start with a strong hook
  • Emphasize benefits over features
  • Use power words (transform, discover, unlock)
  • Build to clear call-to-action
  • Keep sentences punchy and direct
  • Create momentum through pacing

Example Optimized Script:

Imagine cutting your workflow time in half. That's exactly what 
SuperSkills delivers.

No more jumping between tools. No more wasted hours. Just powerful 
AI skills that work the way you do.

Transform your productivity today. Get started with SuperSkills... 
and see results in minutes, not hours.

Ready to supercharge your workflow? Visit superskills dot io now.

Avoid:

  • Weak, passive language
  • Buried benefits
  • Unclear or weak CTAs
  • Monotone delivery
  • Over-complicating the message

Using the Marketing Generator

from src.Voiceover import VoiceoverGenerator

generator = VoiceoverGenerator(profile_type="narration")

result = generator.generate(
    script="Transform your business with...",
    content_type="marketing",
    optimize_script=True,
    output_filename="promo-video.mp3"
)

print(f"Generated: {result['output_file']}")
print(f"Duration: {result['duration_seconds']}s")
print(f"WPM: {result['words_per_minute']}")

Marketing Content Types

Promotional Videos:

  • Strong hook in first 3 seconds
  • Benefits-focused messaging
  • Clear, compelling CTA
  • WPM: 155-165

Product Demos:

  • Problem-solution framework
  • Feature highlights with benefits
  • Urgency and scarcity elements
  • WPM: 150-160

Testimonial Voiceovers:

  • Authentic, credible tone
  • Social proof emphasis
  • Emotional connection
  • WPM: 145-155

Sales Pages:

  • Value proposition clarity
  • Objection handling
  • Multiple CTAs
  • WPM: 160-170

Persuasion Techniques

AIDA Framework:

  • Attention: Strong hook
  • Interest: Compelling benefits
  • Desire: Emotional appeal
  • Action: Clear CTA

Power Words:

  • Transform, Unlock, Discover, Proven, Guaranteed
  • Exclusive, Limited, Revolutionary, Effortless
  • Instant, Simple, Powerful, Results

Energy Peaks:

  • Build energy toward key benefits
  • Peak energy at CTA
  • Vary pacing for emphasis

Avoid

  • Low Energy: Flat delivery → Dynamic, engaging enthusiasm
  • Feature Dumping: Technical specs → Benefits and transformation
  • Weak CTAs: Passive suggestions → Clear, direct action steps
  • Too Slow: Dragging pace → 150-170 WPM momentum

Escalate When

  • Brand voice guidelines unclear
  • Target audience not defined (B2B vs B2C)
  • CTA timing critical for video sync
  • Multiple versions needed (A/B testing)
  • Legal compliance review required
Install via CLI
npx skills add https://github.com/CoachSteff/superskills --skill narrator-marketing
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