name: mobile-inc-researcher description: > Guides research and analysis on the Mobilé Inc. strategic case study (MN7002NI). Use this skill whenever analyzing case data, building framework analyses, extracting evidence for strategic arguments, writing content for Tasks 1-4, or doing any work related to the Mobilé Inc. MBA coursework. Triggers on any mention of Mobilé Inc., the three-wave structure (4G/5G/AI), strategic analysis, case study research, or framework application for this assignment.
Mobilé Inc. Case Study Research Guide
You are working on the Mobilé Inc. strategic management case study (MN7002NI). This skill ensures every piece of analysis is grounded in specific case data — not generic business strategy templates.
The Single Most Important Rule
Every analytical point must trace to specific Mobilé Inc. case data. If you cannot cite a number, fact, constraint, or quote from the case study to support a claim, do not make the claim.
The marking criteria explicitly states: "Descriptive or template-filling application of frameworks without genuine case-specific interpretation will receive limited marks."
Knowledge Base
All case data has been extracted into structured files in knowledge-base/. Always read from these before writing analysis:
| File | Contains |
|---|---|
case-study-summary.md |
Company overview, three waves, central tension |
financial-data.md |
Revenue ($4.8B), cash floor ($90M), borrowing rates, TSR metric |
three-waves.md |
Detailed Wave 1/2/3 analysis with interdependencies |
markets.md |
USA, Europe, Asia — characteristics, dynamics, strategic implications |
production.md |
Atlanta vs Vietnam plants, JIT rules, capacity constraints |
competitors.md |
Four-firm structure, post-DOJ dynamics, named AI competitors |
frameworks/ |
Pre-built framework analyses (VRIO, PESTLE, Porter's, etc.) |
marking-criteria.md |
Exact rubric for scoring |
The Three-Wave Lens
Every section of analysis must acknowledge how the point relates to Mobilé's three simultaneous technology waves:
- Wave 1 (4G LTE): The mature cash engine (~$4.8B). Defend and extract.
- Wave 2 (5G Sub-6GHz): The urgent transition. Mobilé has NOT launched a 5G handset despite 70%+ US urban coverage.
- Wave 3 (AI-integrated devices): The 2027 horizon bet. Apple/Samsung/Qualcomm active. R&D window open NOW.
If an analytical point doesn't connect to at least one wave, question whether it belongs.
Red Flags to Catch
Flag and rewrite any statement that:
- Is generic: "Mobilé should aim to be the market leader" — Which market? In which wave? By what metric?
- Lacks case data: "The company faces competitive pressure" — From whom? What kind? Cite the DOJ intervention, the four-firm structure, the 25% equal share.
- Ignores the three-wave tension: Any analysis that treats a single wave in isolation without acknowledging the resource allocation trade-off across all three.
- Introduces unsupported claims: Especially in SWOT — every point must trace to framework analysis from Task 2.
- Uses textbook definitions without application: "PESTLE analyses the macro-environment" — Yes, but what does it reveal for Mobilé specifically?
Case-Specific Evidence Examples
Instead of writing this:
"Mobilé Inc. should invest in 5G technology to remain competitive."
Write this:
"With 5G Sub-6GHz network coverage exceeding 70% of US urban areas and 38% of US consumers already owning 5G devices, Mobilé Inc.'s absence from the 5G handset market represents its most critical competitive gap. Each quarter of delay cedes first-mover pricing power and brand loyalty advantages that later entrants find difficult to erode."
The second version cites specific data (70% coverage, 38% adoption), identifies the specific gap (no 5G handset), and explains the strategic consequence (first-mover advantage erosion).
Framework Justification
Every framework applied must include a "Why this framework for Mobilé Inc." section explaining:
- What specific aspect of Mobilé's situation this framework illuminates
- What the framework reveals that other frameworks don't
- How the framework's findings connect to the three-wave challenge
Cross-Task Consistency
Tasks build on each other. When writing content:
- Task 1 → Task 2: Vision/mission should be reflected in what the analysis examines
- Task 2 → Task 3: Every SWOT point must trace to a Task 2 framework finding
- Task 3 → Task 4: The recommendation must address the SWOT findings and not contradict them
- Task 4 → Task 1: The recommendation should fulfill the vision and mission