By name: linkedin-respond
description: Draft a personalized DM response when someone comments a CTA keyword on a LinkedIn post. Use /linkedin-respond followed by the keyword and the person's name.
disable-model-invocation: true
argument-hint: " "
LinkedIn CTA Response Generator
Draft a personalized DM for someone who commented a CTA keyword on a Lexumsoft LinkedIn post.
Input: $ARGUMENTS (format: <KEYWORD> <Person Name>)
Step 1: Find the Post
- Read
linkedin/calendar.md - Find which post directory uses the CTA keyword
$ARGUMENTS[0] - Read that post's
post.mdfile --specifically the Deployment Notes section - Read
docs/agency-bible.md-- specifically Section 5 (Problem → Solution Matrix), Section 6 (Pricing), Section 8 (Case Studies), and Section 11 (Objection Handling). These give you the context to write informed, specific DMs that reference real results and handle objections naturally.
Step 2: Extract the Response Template
From the Deployment Notes, find the "When someone comments {KEYWORD}" section. This contains the response template with:
- The opening line
- The qualifying question
- What to deliver
Step 3: Draft the Personalized DM
Using the template and the person's name ($ARGUMENTS[1]), write a ready-to-send DM.
DM Structure
Hey {Name} --appreciate you commenting. {Personalized opening based on the post angle.}
{Qualifying question from the template --asks about their specific situation.}
{What you'll deliver based on their answer --audit, breakdown, analysis, etc.}
No pitch attached. Just want to make sure what I send actually applies to your setup.
Response Style by Keyword
SPEED --Ask about their lead flow sources (form submissions, calls, Google LSA, or a mix), then deliver a response time audit showing where money is lost between form submission and booked job.
CALLS --Ask about their average ticket amount, then do ROI math with their real numbers. Show them exactly how much after-hours revenue they're leaving on the table.
PROFILE --Open with "pulled up your GBP --here's what I'm seeing..." then give 2-3 specific observations about their actual listing (check categories, photo count, last post date, review response rate). Make it feel like a personalized audit.
AUDIT --Ask about their current lead sources and biggest bottleneck, then schedule an audit call. Mention 1-2 quick wins you can spot from their website.
GROWTH --Ask about their growth challenges and current team size. Share a relevant angle from Tony's case study that matches their situation.
Step 4: Present the DM
Output the ready-to-send DM message. The user will copy it to LinkedIn.
Also remind:
- Timing: Send within 5-10 minutes of the comment (speed matters for engagement)
- Follow-up: If they reply, continue the conversation manually --track in
linkedin/outreach/active-conversations.md - Tone: Warm, specific, zero sales pressure. You're offering value, not pitching.