name: app-store-marketing description: Use when working on ASO, App Store metadata, keywords, screenshots, previews, customer review replies, Apple Search Ads, or featuring.
App Store Marketing
Purpose
Use when working on App Store Optimization, app metadata, keywords, screenshots, App Preview, customer review replies, Apple Search Ads, or featuring nominations.
Routing
Use this skill only when the request matches the frontmatter description. If a narrower framework, platform, testing, debugging, or workflow skill clearly owns the request, use the narrower skill instead.
Use app-store-release for App Store submission, privacy manifests, TestFlight beta review, App Review rejection diagnosis, Resolution Center responses, release scheduling, and metadata compliance gates.
Before assuming project-specific setup, look for the expected docs, scripts, folders, tools, or memory files in the repository. If the required setup is missing and the workflow cannot proceed without it, ask the user for the location or permission to create it.
Workflow
- Read the relevant sections of
references/full-guidance.mdbefore acting. - Load any additional reference files listed below that match the task.
- Apply the smallest workflow path that satisfies the request.
- Verify with the appropriate build, test, lint, review, screenshot, or source check before reporting completion.
References
references/full-guidance.md- complete workflow, examples, checklists, and detailed rules moved from the original entrypoint.